We’ve all seen it—bad outreach that feels like a cold, awkward first message on a dating app.
“Hi [First Name], I saw we have mutual interests…” Delete. 🙄
The truth is, B2B sales is a lot like modern dating. You’re scanning LinkedIn profiles, trying to craft the perfect opener, and praying your message doesn’t get ghosted. You only get one shot to make a strong first impression—and generic doesn’t cut it.
Just like dating apps, the competition is fierce. Everyone’s trying to get a “yes,” but most are sending the same bland “Hey, thought I’d reach out…” nonsense that gets swiped into oblivion.
The truth is: first impressions matter. Whether you're looking for love or landing a deal, what you say—and how you say it—makes all the difference.
What Sales DMs Get Wrong (And What Dating Apps Taught Us)
Here are a few sales outreach fails that would definitely flop on Tinder, Bumble, or anywhere else:
1. The Copy-Paste Catastrophe
"Hey {FirstName}, I saw your company does [insert industry]…"
No personality. No spark. No shot. It’s the “hey” message of the B2B world—and it goes straight to archive.
2.The Self-Obsessed Monologue
“Let me tell you all about our cutting-edge platform…”
Too much me, not enough you. You wouldn’t date someone who talks about themselves non-stop, right?
3. No Idea Who They Are
“Let’s connect about your HR tech needs.”
Except…they’re in finance. 🙃
What B2B Sales Can Actually Learn from Dating Apps
Just like in dating, the key to standing out in sales is relevance, timing, and a touch of charm. You want your outreach to feel like, “Wow, they get me.”
Meet Your AI Sales Partner: Bounti
Bounti is your go-to AI sales partner—designed to eliminate the guesswork and deliver personalized, research-backed, channel-ready messaging that gets replies.
- Know your buyer’s business objectives
- Get custom pitches for every decision maker
- Generate messaging that fits each channel (email, LinkedIn, even personalized microsites)
- Skip the prep—Bounti does the research for you
You input your company and your target accounts. Bounti outputs first-call decks, battle cards, messaging, and even mini websites that speak to your prospects.
No more cringe intros. Just high-converting convos.
From "Just Checking In" to "Let’s Talk Next Steps"
With Bounti, sales reps don’t have to guess what to say or how to say it. You show up with the right message, for the right person, at the right time—every time.
It’s like dating, but instead of getting ghosted, you’re getting booked.
Ready to Slide into DMs Like a Pro?
Start your free custom trial with Bounti today. We’ll handle the prep. You take the credit.
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